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Travel Butlers Reports Boom in South Africa Holiday Sales

Paul Campbell - February 6, 2014

The current strength of the pound against the South African Rand has helped drive record sales of holidays to South Africa in January 2014, with many people also taking advantage of the exchange rates and special offers to book more expensive hotels than they night otherwise treat themselves to.

It is probably easier to see the impact of these changes if we look at the cost of staying at one of South Africa’s best known 5* safari lodges.  A three night stay at Bayethe Lodge in the Shamwari Game Reserve in July 2012 would have cost £2100 for 2 people if booked in January of that year.  The equivalent three night stay in July 2014 will only cost £1160 at current exchange rates – a saving of around 45% or nearly £1000.

With Cape Town enjoying a heatwave (and no rain forecast in the next 7 days!), it’s not hard to see why we believe that South Africa is now better value for money than ever before!

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